My Non-Blogging Life

Readers ask me from time to time what I really do for a living. Actually, serving as Online Editor for Red County is a big part of it, my main business is what is known as "community acceptance strategies" (i.e. community relations), opinion outreach (ghostwriting, etc.) and blog consulting.

The Orange County Register recently published an article about a residential development I served as the community outreach consultant on: a SunCal Companies project called Del Rio (although the merchant builders, Lennar and Centex, re-christened it RiverBend). SunCal is a very progressive company that wisely put a premium on cultivating two-way communication with the surrounding community and ensuring they were a good neighbor. That philosophy paid dividends as we were able (under the masterful guidance of Frank Elfend) to guide the project through the entitlement process with more than 100 letters of support and without a single person speaking in opposition to the project -- despite the fact a 600-home development was being built in the midst of an existing 40-year old neighborhood that had opposed previous development efforts.

Although it's not something I envisioned myself doing five years ago, I find community outreach not only satisfying but something at which I'm quite good. In any case, I realize my professional life and background may be something of a mystery to a number of readers and thought I'd fill in the blanks a little.

Comments

[DanC]

do what you love, and the money follows....
whatever puts food on your family man. ;)

[Pete Fundy]

We conservatives have so little to look forward to these days. Election setbacks, gay prostitutes, US soldiers raping and killing Iraqi civilians, pointing at Iran when American meth-heads walk out of our own nuclear facilities with flashdrives full of sensitive data...sometimes it's enough to make you wonder if God is still on our side.

That's why I look forward to Commissioner Matt Cunningham bringing some conservative values to the Harbors, Beaches & Parks Commission. Finally we can bring some fiscal responsibility to that LIBERAL bunch, start slashing user fees, and protect our children by exterminating the mountain lion population in and around Caspers Wilderness Park.

You go, Commissioner Jubal. Pete Fundy has your back.

Warmly yours,
Pete Fundy
Senior Editorial Writer
OCLegend.Com

[What a Tool!]

How about we feed Pete Fundy the Fundamentalist whacko to the lions instead! They were here BEFORE all the suburban sprawl. Incidentally a glut of homes has driven down real estate prices.